ATLAS COPCO – mining & construction magazine
Challenge Atlas Copco, one of the world's leading manufacturers of rock drilling equipment, wanted to increase global awareness of its expertise in the field of mechanised rock excavation.
Solution To get this message across we developed the international customer magazine Mining & Construction, today a leading voice in its field. M&C presents case stories from worksites around the world, highlighting Atlas Copco's equipment, services and cutting-edge know-how.
The magazine is produced in five languages and is distributed in 35 countries. The editorial material forms the basis of the online version which features a searchable archive of case stories and technical articles.
Result M&C is an established title and a trusted source of information for mining and construction engineers worldwide, consistently reinforcing customer loyalty.
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